Kamcity.com reports that the Nectar card is claming that it is winning the loyalty card battle
with it's 16million UK users.
http://www.kamcity.com/namnews/asp/newsarticle.asp?newsid=52074
The BBC analyises the battle between the giants and how clever use of the data collected from loyalty cards made one supermarket move the beer to be next door to the nappies.
http://news.bbc.co.uk/1/hi/business/8505031.stm
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